> For the complete documentation index, see [llms.txt](https://documents.risingbamboo.com/wp-botanica/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://documents.risingbamboo.com/wp-botanica/general-configuration/facebook-pixel.md).

# Facebook Pixel

This is an option for you to add **Facebook / Meta Pixel**, helping you better understand the effectiveness of advertising activities you deploy and actions people take on your website.

{% hint style="info" %}
From your **WP Dashboard,** Go to <mark style="color:green;">**Rising Bamboo**</mark> → <mark style="color:green;">**Settings**</mark> → <mark style="color:green;">**Facebook**</mark>
{% endhint %}

<div align="left"><figure><img src="/files/8JV0I9ce3165UUAGm6fH" alt=""><figcaption></figcaption></figure></div>